Rubber wristbands, sometimes called silicone wristbands, engraved silicone wristbands, cause wristbands, gel wristbands or Livestrong wristbands, are thick rubber or silicone bands that were popularized by the Lance Armstrong Foundation. The Lance Armstrong Foundation had "Livestrong" printed on the wristbands and sold them to raise cancer awareness. Following the popularity of Livestrong wristbands, other organizations have jumped on board, creating their own wristbands to raise money and awareness for different causes. Each cause is usually represented by a different color.
The wristbands like silicon bracelets, rubber bracelets, rubber wristbands now, comes with the additional feature of customizing names, nick names, organization name, message on the wristbands and choosing the color of your own choice as per your demand. Wristbands like these use to be in fashion before few years and it is still been counted in the latest fashion trend that the youngsters follow. Many changes can be seen in the fashion trend like, clothing, dressing but in accessories one thing that didn’t changed is the craze and demand of the wristbands.
Wristbands are being considered as the symbol of cool accessory especially among the buys who consider themselves cool dude after wearing such accessories. Many companies, shops, malls distribute such bands by customizing their name on it. It’s a kind of publicity they do for themselves and attract consumers. Companies use it for the advertising themselves and as a small tool of marketing.
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